Welcome to Marketing Operations Partners' Newsroom. Here you will find our latest news releases, published news about our company, links to team member blogs, and details on Marketing Operations Partners' events and speaking engagements.
Marketing Ops 101: Evolving Marketing from a Cost to a Profit Center by Gary Katz and Glen Petersen, Chief Marketer
How to End the CMO Revolving Door Syndrome by Gary Katz and Glen Petersen, CMO.com
Marketing Accountability and Complexity Tackled by Marketing Operations Partners
Marketing Operations can save your life. Or at least your marketing sanity, SD Forum Marketing SIG Blog, Mark Helfen
Looking for the Future of Marketing Operations?, Mike Rogan's Intelligence Guy Blog
5 Ways to Better Marketing Performance with Marketing Operations, Holger Schultz's Everything Technology Marketing Blog
Marketing Operations 2.0: Five Questions for Gary Katz, Manticore Funnel Focus Blog
What Does It Mean to be an Engaged Marketer?, Silverpop Email, Marketing. Automation. Blog
Building Upon the 5Ts of Marketing: Applying Learning Organization Insights to Increase Marketing Effectiveness, Marketing Efficiency Blog
How to Run Marketing Like a Profit Center, iMedia Connection, David Hutchinson
Gary Katz and Marketing Operations, Lou Covey's State of the Media Blog
"Five Steps to Better Marketing Operations" – MarketingSherpa gave a sneak preview of Marketing Operations Partners' "Journey to Marketing Operations Maturity" Benchmarking Study
Webinars
A Marketing Operations Approach to Customer Reference Management, Boulder Logic Webinar with Joshua Horwitz and Gary Katz
Gary Katz on Marketing Operations: Where Project Management Meets Marketing, Project Management Institute Marketing & Sales SIG
Podcasts
Gary Katz on Rod Sloan's No-Bull Sales & Marketing Alignment Show. Listen to the Podcast.
Why Marketing Operations Matters, Leverage2Market Associates Thought Leadership Series
Marketing Operations 2.0: Interview with Gary Katz, Bernie Borges' Optimize This Blog
